International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

Problems and Prospects of Women Entrepreneurs: A case study of Quetta-Pakistan
Muhammad AdeelAnjum, Nausheen Khan, HinaNaz, Syed Ali Raza, Sehrish Fatima

Entrepreneurship is a rapidly rising concern of a modern competitive economy and its contribution in economy is viably recognized worldwide. But the point to ponder is the fact that it is generally perceived as a male-gendered concept in Pakistan. And the women who start up their businesses have to face some teething problems. This research paper attempts to analyze and highlight their problems and prospects. It is a case study of Quetta City in Balochistan province of Pakistan. A sample of 100 women entrepreneurs was surveyed by using a structured questionnaire. The results of the investigations by using descriptive statics identified various problems and issues confronted by women entrepreneurs. Furthermore, the research revealed a rank order of factors affecting them based on the opinions of respondents. Family, self and societal factors are ranked highest while factors like financial and economic, political and environmental and marketing and mobility are ranked as second, third and fourth respectively.

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