International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss


The Impact of Cultural Factors on the Consumer Buying Behaviors Examined through An Impirical Study
Dr. DURMAZ Yakup, Dr. CELIK Mücahit, ORUC Reyhan

This study investigates how cultural factors affect consumer behaviors in Turkey with the participation of 1286 people in the provinces through interviews. The obtained data are interpreted quantitatively.

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