International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

Analysis of the Problems and Countermeasures of Family Management in the Home Appliance Industry-Take GOME Electrical Appliances Co., Ltd. for Example
Lili Wang

Abstract
Family business management is a matter of sustainable development of family enterprises, through the study of China's household electrical appliance industry family management and GOME electrical appliances company limited, for example in the analysis of the finds, prevalent in China's household electrical appliance industry family management brain drain seriously limited, access to finance, coordinating internal and interpersonal difficulties and strategy vulnerable to emotional factors such as a series of questions. In turn for China's household electrical appliance industry problems in the family-owned enterprise to present its sustainable development strategy . The ultimate realization of China's home appliance industry, the family business in the transition to the modern enterprise.

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