International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

The Effect of Strategic Thinking Styles on the Enhancement Competitive Capabilities of Commercial Banks in Jordan
Sulieman Ibraheem Shelash Al-Hawary, Thaer Fahmi Salim Hadad

This study aimed to identify the patterns of strategic thinking (synthetic thinking, realistic thinking, ideal thinking, and the practical thinking) and its impact in enhancing competitiveness in commercial banks in Jordan. The purposive sampling was used for the selection of the study sample which consisted of managers and heads of departments interested in strategic thinking in commercial banks in Jordan, of (21) banks. (121) questionnaires were subjected for statistical analysis and test hypotheses of the study. The study concluded according to the results that the level of adoption of strategic thinking patterns in commercial banks in Jordan was synthetic thinking, ideal thinking, realistic thinking and practical thinking was all of high level. The level of achieving the competitive capabilities, the quality of service and reduce costs came with high level. The study also found that there are significant statistical effect of strategic thinking dimensions of synthetic thinking and realistic thinking. There is no significant statistical effect of strategic thinking dimensions of ideal thinking and practical thinking. Accordingly, the researcher recommends the adoption pattern of synthetic thinking and realistic thinking because of their impact is reflected positively on the increased competitiveness in these banks. Also, providing those sections that are looking at patterns of strategic thinking of new graduates and those of high academic qualifications and the experienced in order to keep these sections contribute actively to the success of the enterprise.

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