International Journal of Business and Social Science

ISSN 2219-1933 (Print), 2219-6021 (Online) DOI: 10.30845/ijbss

Quantitative Comparative Analysis of the Cruise Homeport Competitive Situation in China - Taking Shanghai, Xiamen, Tianjin and Sanya for Example
Erbing -Cai, Jianyong -Shi, Hongjuan-Ding

This paper establishes the comprehensive evaluation index system of cruise homeport competitiveness through the analysis of the affecting factors. Then, using the factor analysis method conducted an empirical quantitative comparative analysis of the four big cities (Shanghai, Xiamen, Tianjin and Sanya) which are the most representative of domestic cruise homeport construction. Studies show that: the cruise port conditions, comprehensive service capabilities, level of economic development, transport and telecommunications accessibility degree four major cities on five indicators have their own characteristics: Cruise homeport comprehensive competitiveness Shanghai strongest, Xiamen weakest, Tianjin huge potential for development, apart from the cruise port conditions, the other aspects of Sanya need to be strengthened. Finally, some suggestions for the development of cruise homeport and layout have been provided.

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